Good Afternoon and welcome back!
Today’s focus is going to be on the set-backs women face in small business and entrepreneurship.
This is a topic of great concern to me because I am constantly faced with the
monster of failure. I was sure that my research would lead me to something
like, gender biases in financial backing from banks. I also assumed there was
some cosmic reason I face so many trials in my own small business. However, my
research has been very eye opening on the contrary. I researched a scholarly peer
reviewed article called, “Business as Plan B.” by Sarah Thebaud. This journal article
was written about women just like me. The focus of this article was to point
out the reason women enter entrepreneurship in the first place. In our society
it is a norm that women are the primary caretakers of children and family. More
often than not it is a work-family conflict women have with the wage/salary
workforce that drives them to entrepreneurship. Thus owning a small business
becomes a fallback strategy for balancing work and family. (Thebaud, 2015)
One setback women face using the
Plan B strategy is often low growth and revenue in their business. This makes
them no better or even worse off financially, than remaining in the wage/
salary workforce. Another setback to the fallback strategy is women often don’t
set high goals to maximize growth. Compared to our male counterparts women are
said to lack the social network, managerial skills and financial capital, which
are vital to start-up businesses. When women open a business they are typically
segregated into crowded, competitive industries such as food service, retail
and interpersonal care. Being forced into these industries makes these women
owned businesses financially vulnerable. (Thebaud, 2015)
It is said that women entrepreneurs
often feel inadequate because of the gender norm in society a mindset in which entrepreneurship
is masculine. In an environment rich with women executives and managerial
positions, women entrepreneurs are said to thrive. However, this is not usually
the case in the United States. There is much headway to be made in the
opportunities afforded to women in the American culture. Many senior or executive
positions in the U.S. are held by men because one simply has to be, “married,”
to their work to hold this type of position. (Thebaud, 2015) In conclusion, I
feel there is a deep correlation to the wage/ salary workforce and women
entrepreneurship. It can be concluded that it is women themselves that often, “shoot
themselves in the foot,” when it comes to entrepreneurial set-backs. Women
leave the workforce hoping to find balance with work and family and end up
finding a new set of problems.
My research this week was fairly
easy to come by as soon as I narrowed down the subject header. Again my
frustration was with the several revisions I had to make to my subject line, to
find a relevant article to this week’s topic. Finding a scholarly peer reviewed
article is something I am familiar and comfortable with. I find myself
searching this type of information above all others, in all my classes.
This week’s focus on setbacks is
somewhat comforting to me. I am finding in my research that I have fallen into
just about every statistic when it comes to women in small business. Although
that may not be such a great thing, it’s comforting. I think understanding
where you are and where you’ve been is the only way to find where you are
going. Next, I am hoping to focus more on success strategies. Perhaps, there is
research that I need to be conducting on women friendly programs for
entrepreneurs.
References
Thebaud, S. (2015). Business as Plan B. Administrative
Science Quarterly; Vol. 60 Issue 4, p671-711.